Your website is the first place people will go to make sure that your business is legitimate. So if you have been putting off redesigning your website, try to imagine this scenario ….
Black Friday and Cyber Monday (BFCM) are nearly upon us. Have you considered how best to prepare your ecommerce site for successful BFCM sales?
You have an idea and it’s going to change the world—or at least disrupt the status quo and make some serious money in the process. You’ve got a business plan written up. The prototype is currently being developed. You’re working on your investment pitch.
It’s undeniable that a website is essential to running a business in today’s world. Regardless of what your business is, customers expect to find and learn about your business online. And, perhaps more importantly, they expect your online presence to be on trend and easy to find and navigate. Think about how you feel when trying to slog through what appears to be a sloppily-constructed, ugly, and outdated website. You’re frustrated and no longer care what the product is—you want out of there and fast.
We’ve all heard about attention spans declining in the age of the internet. There’s always another link to click and another video to view. People online aren’t looking for a long-form novel or magazine to flip through when searching for content online. They’re looking to get information and move on as quickly as possible.